Entrepreneurs

TURN YOUR PURPOSE INTO A BUSINESS

Oct 22

Written By

MistySansom

Riser Article

 IN 4 STEPS…

For some of us, being able to make a living from what we feel called to do is the ultimate dream.

But it can be hard to know where to begin, and often it stays a dream.

To turn that dream into something real, you need to consider what it is you want to achieve (your purpose), what you can easily do (your skills) and how you’d like to do it (your interests and ideas).

This exercise will give you a simple and clear plan of how you can turn your purpose into a business. 

From there you can either implement it (if it’s a low risk and easily validated business), or use it to carry out further research (if it’s a business with higher risk). And this plan is super simple – just four steps.

Let’s get started!  

One

Write down your purpose

Grab a sheet of paper or open up a new doc, and at the top, write your purpose. We’re assuming you already know what your purpose is, and if you do – perfect. Write it down. If not, you’ll need to spend some time figuring out exactly what it is.

This is a whole other topic, but some quick points to remember: your purpose isn’t a job or an occupation, and it isn’t your passion/s. You can bring your purpose to life through your job or passion, but they’re not the purpose itself. Your purpose is like your ultimate life goal. It’s what will gently steer the direction of your life, along with any path you choose. There is no one way to bring a purpose to life, but a business is a great way to live your purpose on your terms. 

Two

List your skills, commitments and interests

Under your purpose, add three sections: skills, prior commitments and interests

Under skills, you’re going to write down every skill you have; the official ones, the life ones, and the secret skills that no one even knows you have. This includes any qualifications, musical or fitness skills, work skills, people skills. Absolutely everything you can think of. 

Under prior commitments, list all the bigger commitments and responsibilities you have in your life. This includes your partner, your family, your job, your mortgage, your bills, any roles you hold in your community. This is really important. We all have things in our life that we need to take into account when making big life decisions. And you want to be sure you’re bringing your purpose to life in a way that actually fits where your life is now so that it doesn’t stay an unattainable dream. Once you have your list and mark a little cross by any you won’t take into consideration, and a tick by those you will.

Finally, list all of your interests. Anything from hobbies to lifelong passions and just things you love. You might have an overlap on your skills list, like graphic design or photography. This is fine.

Three

Get Creative

Brainstorm everything you can do that takes into account the skills you have (keep in mind you can upskill or outsource), the prior commitments you want to keep, or the responsibilities you need to take into account, and your interests. Remember there is no one way to bring your purpose to life, so jot down every idea you can think of.

Four

Plan and Prioritise

From these ideas, create your plan. You’ll decide what you’ll offer, and in what order. You’ll decide how you’ll reach people – online (1:1, private groups or communities or on a completely open platform), in person through a physical space; like a store or a class – or a combination of these.

And that’s it! Simple, right? To make it clearer, let’s look at some examples.

Let’s say your purpose is to teach children about the importance of nutrition and health. Your skills are strongest in teaching, speaking and cooking. Your prior commitments are that you have a home with a mortgage, but you could rent out your house if you wanted to. And your interests are food, health, business, writing and nature.

 

Here are a few ways you could turn your purpose into a business:

Write children’s books

Write children’s cookbooks

Speak in schools

Implement a program around healthy eating in schools

Create a kids food and cooking channel on YouTube

Run local school holiday programs

Host kid friendly cooking/gardening/health lessons

Write books aimed at parents, teachers and caregivers

Write a blog or create a website to sell your own and affiliate products

 

Expand on this as much as you can. What else can you offer that people would be happy to pay you for? EBooks? Videos? Classes? Classroom workbooks?

Now you can narrow your list, prioritise ideas and plan how you’re going to reach people. So you might start off with a blog and website, and local school holiday programs. Eventually, you’ll be doing speaking tours in schools and creating a classroom workbook. Then you’ll create your own eBook packages (for parents and kids) to sell on your website.

Let’s try another example.

Maybe your purpose is to help new mums to reconnect, relax and rejuvenate through yoga. Your skills are graphic design, basic web design, and yoga, obviously! Your prior commitments are your partner and two kids, your family home and small portfolio of local websites you update and maintain. Your interests are yoga, spirituality, health, and personal development.

 

You could turn your purpose into a business by:

Hosting local yoga classes

Selling yoga videos online

Develop a program or class that you license to other yoga instructors

Creating an eBook

Creating a website and blog to host your products and others to sell

Developing a line of products such as clothing, yoga mats and equipment

Creating a membership site where people can follow along online – each class is live for 24 hours

Create a 1:1 service for new mums that’s part yoga, part health coaching, part meditation

Or, offer the same yoga/health coaching/meditation service in small, exclusive groups

 

So you might decide that you’d prefer to go primarily online, as that would fit around your day-to-day life. Again, you might start off with a website and blog, but your main priorities are to get videos up and an eBook together. You might also decide to upskill by studying as a coach to increase what you can offer to new mums.

And as a final example, let’s say your purpose is a little more open ended.

Maybe your purpose is to bring a little fun, magic and whimsy to people’s lives. How do you make a business out of that? Again, focus on your skills and interests to come up with potential plans. Let’s say your skills and interests are around food and cooking, everyday magic and making people smile. Maybe you turn your purpose into a beautiful boutique baking business – think Heston meets ‘freak cakes’ meets Pantone cookies.

 

You could build and expand this business by:

Baking to order from a commercial kitchen

Having a physical bakery

Hosting baking classes

Making online videos to promote your work

Creating a published cookbook

Creating a self-published eBook

 

The priority here is a kitchen – whether you use a private one or open up a physical store. A web presence is always a good idea, but rather than focusing on a blog, you might have a simple website and put your focus toward Instagram and Pinterest.

So after you go through this exercise, you’ll have a clear plan of what you want to do, and how you’re going to do it. It takes into account your prior commitments and responsibilities, and the skills you already have (or are excited to acquire!). And it’s in line with your interests – it’s easier to stay motivated when you’re actually interested in what it is you’re doing.

And this is perfect! From here you can move into the phase of research and putting your plan into action.

CLICK HERE FOR A FREE DOWNLOAD

Share this:
EMO NEW WEB TEMPLATE 13 min
self esteem

Raising children to have healthy levels of Self Esteem is no small task in this day-and-age.   If this topic gets you feeling quite overwhelmed as a parent, don’t worry, you’re not alone. That’s why we wanted to share some helpful self esteem questions you can discuss with your children. To help give you a starting […]

21 Self Esteem Questions to Boost Your Child’s Self Worth

Emotional+Wellbeing

read more
Journal Prompts

A hugely valuable personal growth tool is the use of Journal Prompts. Bringing awareness to our most common thoughts and consciously choosing to reprioritize, refocus, and redirect these thoughts, can have the most profound impact on our life and emotional wellbeing – especially during these challenging times of late. However, at times, journalling can feel […]

50 Easy Journal Prompts For Self-Discovery

Emotional+Wellbeing

read more
10 min

  Today we want to discuss the Sensitive man… Recently we explored the pros and cons of being a highly sensitive person (HSP)— a term coined by Dr Elaine Aron in the 90’s, which basically means you feel all of the feelings. Someone who is sensitive to, well, just about everything. Sights. Sounds. Smells. Vibes. A huge number […]

A Guide To Understanding The Sensitive Man

Emotional+Wellbeing

read more
mikail duran 627683 unsplash min

Self esteem and confidence remain very fundamental aspects of one’s character and self-identity. In fact, one might say that self-esteem and confidence play a big role in how a person sees themselves, others, and sets expectations for themselves and how they want life to work out for them. As such, developing self-esteem and confidence for […]

Tips To Building Long Term Self Esteem & Confidence

Emotional+Wellbeing

read more
Forgive and forget

We’ve all been told to “forgive and forget” at some point, but in all honestly, it’s easier said than done. But really, what does it mean to forgive and forget? Does it mean you no longer have any built-up resentment toward someone who hurt you? Does it mean you can go on with your life without […]

How to finally Forgive and Forget (It’s Honestly Life Changing)

Emotional+Wellbeing

read more
intimacy feel desirable

I’m not much of a fan of exercising. In fact, I quite often hate it. What I do love however, is exercising my vagina — or to be more specific — my pelvic floor muscles. Why? Because it allows me to have epic sex and incredible orgasms. Exercising your pelvic floor muscles with a simple […]

The Best Sexercise You Can Do

Emotional+Wellbeing

read more
Design your day

How to Design Your Day

The Surprising Way To Design Your Day

Personal Growth

read more
socialsquares crafts9 2 1

New Year Resolutions… We have made it to 2021! Well done. Last year was anything but easy. 2020 presented us all with challenges, abrupt change, and transitions, amongst many other things, and you made it through. As you reflect on the last year, there are things you may want to leave behind, while there may […]

Embracing Rhythms Over Resolutions

Personal Growth

read more
evan phillip 268078 unsplash scaled

Think ahead to 10 years from now, where will you be….? Have no clue? Not quite sure at all? That’s ok. Like a fortune-teller with her crystal ball in hand, you too can look into your future now and see the life you are manifesting. Here’s how you can quite simply predict where you will […]

Where Will You Be 10 Years From Now?

Personal Growth

read more
21 min

  When life gets busy or you find that one area of your life is demanding a lot of your time and energy, it’s easy to find yourself out of balance and not paying enough attention to what’s most important in your life. While you need to have drive and direction, too much can create […]

Finding Balance In Our Busy Lives

Personal Growth

read more
heart

Your head strongly insists on taking the job. Running the marathon. Leaving the relationship. But your heart… well, your vehemently disagrees. Have you been tied up in the limbo of your head and heart? Paralysed by indecision because you don’t know what’s right?     The heart whispers but when it does, the message is […]

WHAT TO DO WHEN YOUR HEAD & HEART CANNOT AGREE

Personal Growth

read more
GROWTH NEW WEB TEMPLATE 7 min

  We all get lost from time to time.  Feeling like you’ve lost touch with the real you. We all forget who we really are when life throws a spanner (or three) into the works. Faced with choices to start and end relationships, to travel the world, to follow the hunch or to leave it, […]

HOW TO REDISCOVER THE REAL YOU

Personal Growth

read more

I'm Rebecca Sparks - Founder of The Daily Guru. I'm also a Self Development Coach,
a Speaker and a Podcaster. 

What drives me most in life is a fascination & curiosity with how we can make the most of our short time here on this planet.  How do we make our lives feel meaningful? How can we make life feel fulfilling?  And how can we turn these elements into a lifestyle? 

My mission is to help women explore these topics and to design a life that taps into all of their essentials.

more about me

Hey there!

oh la la!

"It's like DG is reading my mind! Every time I get an email from them, its exactly what I needed to hear."
- Jennifer West

Join the gang!

We've built a HUGE library of Growth & Wellbeing Resources for women just like you.  And we save all the best bits for our PenPals
 (AKA the Newsletter crew!)

So save yourself from unbearable FOMO and sign up below 

SIGN UP

FOR OUR WEEKLY NEWSLETTER

Get Our Free Guide to Kicking Ass on Social

Taiyaki occupy farm-to-table swag fashion axe four loko. Church-key palo santo selvage helvetica iceland tumblr.

GET THAT DOWNLOAD

Email

Name

"Margi's guide was kick-ass indeed and quite literally changed how I show up on social." - Jen Olmstead

oh la la!

Home
About
CONTACT
ARTICLES

THE DAILY GURU

follow along 
on Instagram:

SEND ME A NOTE >

GET ON THE LIST >

@TheDailyGUru >

© MArgarita Coaching 2020  |  Design by Tonic  |  Photos by social squares & Unsplash

podcast